The only Certification Exhibition for Business Professionals in the Middle East
Riyadh – The Saudi British Marketing and Management Association is a Media Partner of CERTX 16-18, May 2017 Burj Rafal Hotel Kempinski, Riyadh, Saudi Arabia
CERTX is the 1st International Conference and Exhibition for Professional Certification organized in the capital city Riyadh, Kingdom of Saudi Arabia under the theme “Professional Certification: The Driving Force Behind a Knowledge-Based Economy”. The event will be one of the largest international events specialised in introducing pioneering international organizations and companies in the field of professional certification to contribute in enriching and spreading a culture of continuous learning, innovation and professional development.
The organizers, sponsors, presenters and participants of the CERTX seek from this international event that it forms a link between pioneering international institutions that offer quality international standards and benchmarking education and knowledge with local students, young professionals, and training and educational institutions. CERTX also aims at transferring knowledge and technology and building relationships of sustainable partnership to enhance and push for building a knowledge-based society and economy.
As the Kingdom of Saudi Arabia is moving towards its 2030 vision focusing on economy diversification and encouraging foreign investment in its local markets, it has become a necessity to ensure that the local human capital meets the requirements of both the public and private sectors to support this transformation and drive the country’s growth.
The Kingdom is one of the world’s largest investors in knowledge development with an investment in Education and Training sectors that has reached $400 billion over the past 10 years; however, while the country’s science and technology system has taken important strides forward, there is still a tremendous gap between education systems outputs and market needs. Recognised professional certifications play a key role in framing this market and help understanding its complex requirements. Large Saudi young population needs new ways of increasing its knowledge and competence to meet the changes in the competitive local job environment.
